Dennis Prager has become the latest longtime talk radio host to cut back.
Starting next week, his weekday nationally syndicated terrestrial broadcast program, and no doubt the pay podcast version of the same, will drop from three hours to two.
The publicized explanation is that Dennis wants more time to work on multiple books he wants to complete.
It hasn’t been unusual for him to take entire days off to work on a book, or for him to skip the last hour or entire days for travel or other activities, with a “Best of” recording or guest host taking his place. For a while he was also doing his third hour with a cohost.
I have no idea if he’s cutting back on the Dennis and Julie podcast or his fireside chats.
While I’m sure Dennis does want to complete more books, I wouldn’t be surprised if another reason for this change is to allow Salem or anyone else paying him to avoid paying him more with his new contract, or even to lower his pay.
Dennis notes he will be starting both hours at the top of the hour rather than six or seven minutes in, saying this will constitute a full radio hour more of content over the course of the week, meaning his listeners will only be losing four radio hours per week, not five. Shifting to :00 from :07 will mean losing the top of the hour news/traffic/weather many of his stations have. I will be curious to see if the ads are shifted to the other breaks. The length of the podcast hours will reveal this.
Dennis is also announcing he’ll be doing a monthly chat with subscribers to his higher tier subscription, Pragertopia Plus.
Dennis has had four dedicated hours each week: Ultimate Issues (Hour 3 Tuesdays), Male-Female (Hour 2 Wednesdays), Happiness (Hour 2 Fridays), and Open Lines (Hour 3 Fridays).
My guess is he’ll keep all four. Ultimate Issues will move to Hour 2 and his Friday program will start with the Happiness Hour.
It has never appeared to me that Dennis has had any trouble filling three hours five days per week. He can monologue, he has no shortage of guests, and I’ve never gotten the impression he’s struggled to get callers.
Though I vehemently disagree with him on his pathological pushing of marriage, I usually find his program a worthwhile listen, so I see losing 4-5 hours of it per week to be a negative. At least he’s still alive and on the air.
No comments:
Post a Comment
Please no "cussing" or profanities or your comment won't be published. I have to approve your comment before it appears. I won't reject your comment for disagreement - I actually welcome disagreement. But I will not allow libelous comments (which is my main reason for requiring approval) and please try to avoid profanities. Thanks!